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This Guys Broke Spotify Making $240k/month

This Guys Broke Spotify Making $240k/month

+650M Spotify Streams Using This Formula

The Producer
August 11, 2023

Hey there! This week we're cracking the code on how to rack up over 650 million Spotify streams, diving into some intriguing industry news, and we've got a killer plugin deal that you won't want to miss. Let's get it!

This Guy Got +650M Spotify Streams Using This Formula

Buckle up, because we're diving into the incredible story of Connor Price, a Canadian hip-hop artist who's been smashing the game as an independent artist. With over 650 million Spotify streams, this guy knows what he's doing, and we're about to break down his formula.

TikTok: More Than Just a Dance App

Connor Price didn't just go viral on TikTok; he mastered it. Forget about those dance challenges; Price used skits to entertain and engage his audience, cleverly hiding the promotion of his tracks (people hate self-promotion). He turned TikTok into a discovery platform, making his music a part of the entertainment rather than a hard sell.

Think Content First, Music Second

Here's where it gets wild: Price creates music with the content already in mind. He's like the Mr. Beast of the music world, knowing what the skit will be before even hitting the record button. This forward-thinking approach ensures that every track is more than just a song; it's a story, a vibe, and content that resonates with listeners.

Independent and Rolling in Streams

Price is 100% independent, and that's where the magic happens. He's not just making music; he's making money. With around 60 million monthly streams across his catalog, he's raking in about $240K a month. Who said you can't make a living from streaming?

YouTube Shorts: The Hidden Gem

Price is all about those YouTube Shorts. According to him, they're vital for discoverability, and you can link your music in the comments and description. Unlike TikTok, where "link in bio" comments get hidden, YouTube Shorts lets you connect directly with your audience. It's all about being where the people are, and Price has that down to a science.

The Takeaway: Authenticity and Innovation

Connor Price's success isn't just about numbers; it's about authenticity, innovation, and understanding the game. He's not following trends; he's setting them. From his viral TikTok skits to his strategic approach to content creation, Price's blueprint is a roadmap for independent artists looking to make their mark.

So, what's the secret sauce? It's about thinking outside the box, understanding your platforms, and staying true to your art. Price's story is a reminder that success in the music industry isn't just about talent; it's about strategy, hustle, and a whole lot of heart.

Will you follow this strategy or do you think it’s too manufactured? Join us on Discord and let's discuss it further.

Track of the Week:

DJ Swisha - LEMME HEAR YA!

Industry News: Google and Universal Music Group Eyeing AI "Deepfake" Tool

Google and Universal Music Group (UMG) are reportedly in talks to create an AI-powered "deepfake" music tool. This deal would pay copyright owners for using their likeness and could lead to AI-driven replication of their work. The news follows Google's release of MusicLM, a generative AI tool that may be central to the agreement. While this could be a significant development in the music industry, it's not without controversy, as some believe artists should have control over the use of their likenesses. The unfolding of this deal will surely be one to watch.

Will this be the end of AI Drake? Let's chat about it on Discord.

Plugin Deal of The Week: Replika XT 53% OFF

Need to add width to your vocals? Check out Replika XT, a top-notch delay plugin now available at a massive 53% discount. Perfect for creating lush, expansive vocal effects, this deal is a steal for producers looking to elevate their sound without splashing too much cash. Grab it while it's hot! Get it here.

Check out the full list Home Recording Studio Essentials.